Wedding Story: Non-tradition Makes Tradition

Home / Wedding Wednesday / Wedding Story: Non-tradition Makes Tradition

Wedding Story: Non-tradition Makes Tradition

We had the absolute pleasure to plan a simply beautiful intimate soiree where the bride and groom both wore white and family and friends were in for a treat.

When your high school friend calls you and tells you she’s getting married and she wants you to be her wedding planner and what’s your rate, you take the call. This bride is a fun loving, unique and free spirit. My first thought would not be that she would want something over the top and lavish, but low and behold that’s exactly what she originally wanted. I must admit, I was surprise but more than happy to even be a thought for such a momentous and exciting adventure.

The bride showed me pictures of a beautiful lodge just South of Atlanta along with all the elements she loved for the venue. Her only hindrance was that she wasn’t sure if that was really what she wanted to do.

She wanted to do something fun, but low-key. She and future hubby were only moments away from eloping to Las Vegas and calling it a wedding. I convinced her that we could totally bring the spontaneity of Las Vegas, but give it a bit of Southern Charm. When her eyes lit up, I knew we were on to something.

Lucky in Love was the original concept for this non-traditional fete. We conceptualized a Vegas-inspired engagement party with all the couple’s closest friends and family and upon their entrance go straight into a wedding ceremony ending the night in a lavish celebration of love.

The Venue


Coze is an urban loft space nestled inside a 100-year-old brick building in the historic railroad district of downtown Atlanta, Coze boasts irresistible character, fabulous for your most intimate occasions. It’s also one of our favorite spaces!

The Styling

We styled the space in hues of violet, to give the space an air of luxurious sophistication. Coupled with the all white lounge feel of the venue, the space was like being at a private penthouse party on the Strip.

When guests ascended the stairway, they were greeted with a Welcome sign encouraging them to pull out their phones and help capture the event. A beautiful ribbed purple vase held an arrangement of faux florals styled regally. Candles illuminated the space giving it a cool, laid back vibe.


We wanted to add a special element that the couple would not only remember, but could take as a keepsake, from us here at Soa.

We created a cascading ombre wall made of tissue paper as the backdrop to the floral monogram. We achieved this look after visiting several craft paper stores, spending hours in a few art stores, buying out all available purple and white faux flowers within a 15 mile radius of Atlanta, and plenty of hours of Netflix.

The Soa Brand-ombre flower monogram

Not only did this installation serve as a backdrop for guests to take photos in front of, but also as the ceremony backdrop for the distinctive couple.

But more on that later.


Café style seating allowed guests to have intimate conversations. Centerpieces of potted orchids didn’t distract the conversation and offered simple elegance on each table. Guests were encouraged to play a photo and social media game by capturing special moments of the event.

The Soa Brand- Morton Wedding


A cocktail menu of bites teased guests’ palate and included cocktail shrimp presented to look like a large pineapple, which delighted guests as well as their taste buds. Healthy options included a tower of fruit and light veggies.


The couple arrived dressed in all white. The bride wore a custom white jumpsuit with matching blazer. The groom wore a white tux from BLANK.

They were wed by the bride’s childhood pastor and given away by her son and daughter and the couple’s parents.

As the couple made their honest vow to each other, guests celebrated their luck in love and sealed it with toasts and joyous words.



Throughout the planning of this wedding story, we realized that traditions don’t have to be what we expect them to be. Traditions are what we make them and even non-traditions make tradition.

Photo courtesy of My Touch Weddings

Photo courtesy of My Touch Weddings

Congratulations to the Marvelous Mortons on their union and may they continue to celebrate their luck in love.



Special thank you to our supporting vendors of this story:

Detail Photography: Sheena Bush for The Soa Brand

The Bride’s Relatives for the bites and treats

Cake/ Cupcakes: Publix Bakery

Music: DJ

Bride’s Photographers: My Touch Productions

Venue: Joy Pittman at Coze Atlanta

All the couple’s family and friends who made this story an amazing celebration.

And of course,

Our Storytellers at The Soa Brand for their hard work and dedication.

Recommended Posts

Leave a Comment

Contact Us

We would love to explore working together! Send us a message and one of our storytellers will respond as soon as possible.

Not readable? Change text. captcha txt

Start typing and press Enter to search